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      International
      Colour
      Genius

      Take
      your
      craft
      to
      the
      next
      level
      with
      the
      International
      Colour
      Genius
      Programme!

      Take your craft to the highest level with this exceptional programme, which uses a multi-faceted approach to deepen industry knowledge, confidence and business acumen. Innovation, creativity and sustainability are just a few of the catalysts driving our programme.

      As the highest level of colour education within Davines, the International Colour Genius Programme goes far beyond technical knowledge alone. It develops the critical thinking, adaptability and confident decision-making required of a true colour expert. You will learn to consider the complete picture—from the condition, porosity and characteristics of the hair to the individual needs of the client—adapting your approach as each colour journey evolves.

      The programme creates powerful ‘aha’ moments, enabling you to move beyond simply applying technical knowledge and instead think, respond and create with the assurance of an accomplished colourist.

      This is not a stepping stone towards colour expertise; it is the culmination of it. On completion, you will join the highest tier of Davines colour professionals, equipped with the knowledge, judgement and creative authority to lead through your craft, elevate the standards of colour within your salon and be recognised as an International Colour Genius.

      Your
      Journey
      Includes 

      1. Entrance Examination 

      Complete five assessments that evaluate your colour knowledge and readiness for the programme. 

      2. International Colour Genius Programme 

      Follow a structured learning pathway that combines advanced colour education, practical application and expert guidance. Depending on your market, the programme may be delivered through 12 days of face-to-face live format digitally supported or a six months fully digital programme, both leading to the International Colour Genius Certification Assessment.

      Get
      Ready
      for
      the
      Programme

      Before beginning the International Colour Genius Programme, participants are required to complete a series of prerequisite seminars designed to build a strong foundation in Davines colour expertise, colour theory, formulation and application techniques.  

      Recommended Prerequisite Seminars:

      • Colour with Confidence 

      • Colour Challenge 

      • Blonde Correction Lab

      • Colour Synergy Lab 

      These foundational programmes are designed to strengthen your technical knowledge, enhance your creative confidence and prepare you for the advanced learning experience of International Colour Genius. 

      International
      Colour
      Genius
      Entrance
      Examination 

      To enrol on the programme, you must successfully complete the International Colour Genius Entrance Examination, which consists of five subject-area assessments.  

      The purpose of the examination is to validate your understanding of Davines colour systems, colour science, product knowledge and core technical skills, ensuring that all participants begin the programme with a consistent level of expertise.  

      Examination Details 

      • Access to the examination platform is valid for one month. 

      • You have three attempts to pass each of the five assessments. 

      • A minimum score of 85% is required for each assessment.  

      The
      4
      Learning
      Areas
      of
      International
      Colour
      Genius

      • Understand Davines' approach to sustainability and responsible beauty. 

      • Davines’ colour portfolio and Standards 

      • How to succeed

      • Understand the structure, behaviour and condition of the hair and scalp. 

      • Strengthen your product choice  and technical expertise. 

      • Personalise the right products and services for a wide range of colour challenges. 

      • Apply scientific understanding to achieve predictable and consistent results. 

      • Understand the science behind professional hair colour. 

      • Explore colour composition, performance and behaviour. 

      • Unlock advanced colour formulation and techniques. 

      • Deliver bespoke colour solutions that enhance client satisfaction and salon success. 

      • Turn colour theory into colour instinct designing a strategic colour approach to colour placement and choice. 

      • Combine science, creativity and consultation skills to achieve exceptional results. 

      • Create beautifully executed colour beyond your client colour aspirations. 

      Be
      Colour
      Certified

      Achieve
      International
      Recognition

      Participants who achieve the required standard will earn the title of Certified International Colour Genius, gaining recognition as part of Davines' global network of colour professionals and demonstrating their commitment to excellence in colour science, creativity and client experience. 

      Want
      to
      know
      more?

      To
      learn
      more
      about
      the
      International
      Colour
      Genius
      Programme,
      please
      speak
      with
      your
      Key
      Account
      Manager