International Colour Genius

Take your craft to the next level with this incredible programme which uses a multi-faceted approach to increase industry knowledge, confidence, and business acumen. Innovation, creativity, and sustainability are just a few catalysts driving our programme. The Colour Genius Programme gives you more ‘aha’ moments, driving you to realize a new power within yourself. Building fresh confidence in your value and skills, always supporting you to translate them back to the salon. Building your Colour reputation and client base within this dynamic industry.

WHAT
IS
THE
INTERNATIONAL
COLOUR
GENIUS

Many advanced colour programmes in the industry focus on improving the technical skills of hair colourists, and we continue to push to be a true colour partner for salons. We are delighted to launch Davines International Colour Genius.With the most innovative, sustainable products used and sold by the best hair colourists in the World. Davines has created the industry's most desirable colour community with the most innovative e-learning education programmes. Therefore, the International Colour Genius community is the highest point of our educational offer, playing a strategic and key role for the brand.

The programme consists of 2 steps:

An entrance exam containing 5 subject area assessments

4 learning modules; Online

Make sure you complete the prerequisites. They are designed to give you the perfect foundations for the International colour Genius journey.

GET
READY
FOR
THE
PROGRAMME

The recommended pre-requisite seminars are:

Colour with Confidence
Colour Challenge
Blonde/Lighten with Confidence
Foil & Freehand with Confidence
Colour Lab

To enter the programme you'll have to pass an entrance exam containing 5 subject area assessments.

The entrance exam aims to ensure that you have the correct level of fundamental knowledge about the Davines products, skills and colour science.

You have 1 month of access to the Exam platform & 3 attempts to pass each of the 5 assessments Upon achieving a passing score of 85% or higher on all five assessments. You can download your certificate of completion and take your next steps to enroll on the International Colour Genius programme.

THE
4
LEARNING
MODULES
OF
THE
INTERNATIONAL
COLOUR
GENIUS

Be a sustainable colourist

Discover SUSTAINABILITY, DAVINES AND YOU

Be A Sustainable Colourist, and learn how you and your salon could contribute to the environment. But sustainability is not only about the planet. It’s about ensuring your salon, your clients, and You are prepared to build a suitable future.

Be A Colour Genius

Discover THE SCIENCE OF THE HAIR AND SCALP

Elevate your technical skill and knowledge of the ongoing changes in the science behind the products, and become an expert in choosing the right products for today’s in-salon colour challenges.
With a total Understanding and knowledge of the canvas we work on daily.

Be A Chronologist

Discover ALL ABOUT COLOUR

A deep dive into what is in a tube of colour, and why with a focus on colour science.
Master the art of colour formulation, achieving creative excellence. For outstanding client satisfaction and salon success.

Be A Sustainable Colour Artist

Discover THE SCIENCE OF CREATIVITY

To break the rule, you need to learn the rules.
Understanding Placement, colour choice and client understanding.
Discover the concepts behind creating truly personalised colour service.The science of creativity and design and the knowledge from the previous modules deliver your client's colour dream.

THE
LEARNING
MODULES

The learning module can be accessed Online.

1-year access to a dedicated online platform
Begin any time
Access 24/7 anytime, anywhere
Your classes are available on all devices: smart tv’s, phones, laptops, and tablets
Online mentors & support interactive online content
Learning modules; podcast videos, webinars
Online assessments and projects

BE
COLOUR
CERTIFIED

Embrace your passion and be recognized for your skill, knowledge and creativity as a worldwide certified colour mastermind.

FINAL ASSESSMENT

To have access to the final assesment the participant must complete the 4 learning modules with a total score of 85 %.

Once the participants have completed all 4 modules, to achieve Colour Genius Certification the participant must attend an in-person 3 Day Assessment

The assessment will comprise of: