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HowDavinesistacklingclimatechange
How
Davines
is
tackling
climate
change
For almost 20 years, we’ve been working to improve our impact on the planet and encourage our communities to get involved too.
And, with our Land Keeper campaign, we’re inviting our salons and clients to get involved too, with exclusive gifts to thank them for supporting thoughtful beauty.
2006
We took our first steps to measure, reduce, and start offsetting the carbon footprint from our Parma headquarters.
2018
We started reducing and neutralizing all emissions under our direct control (Scope 1 and 2).
2022
We formally signed our commitment with the Science Based Targets initiative (SBTi) to achieve the Net Zero goal by 2050.
2024
The Science Based Target Initiative (SBTi) validates the science-based greenhouse gas emissions reduction targets submitted by the Group.
Oursustainabilitycommitments
Our
sustainability
commitments
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By 2030
We aim to reduce greenhouse gas emissions per kg of bulk product by 55% compared to 2022.
The whole Davines Group Village in Parma will be powered by energy self-generated and from renewable sources.
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By 2050
We have approved our Net Zero target by 2050 with the SBTi. The Science Based Target Initiative was launched in 2015 to lead the way towards a net-zero economy, boosting innovation and driving sustainable growth by setting ambitious, science-based emissions reduction targets.
Ourdecarbonisationpartners
Our
decarbonisation
partners
At Davines, we believe in working together to tackle climate change, on both a global and a local level.
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The EthioTrees project
Since 2018, we have been working alongside EthioTrees to neutralize part of our emissions. EthioTrees is a Plan Vivo certified carbon absorption reforestation project in Ethiopia that supports local communities and biodiversity. With strong social and environmental standards, EthioTrees creates a lasting, positive impact on both people and the planet.
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Sitopia Farm
In addition to our ongoing efforts to tackle climate change, Davines UK is partnering with Sitopia Farm in South East London to support the planting of trees, hedgerows, perennial fruits, and other plants, all of which provide wildlife habitats, improve soil structure, and enhancing the farm’s biodiversity.
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Introducingournewgiftwithpurpose
Introducing
our
new
gift
with
purpose
At Davines, we believe that every individual’s actions make a difference. As a thank you to clients who choose to make conscious choices with us, we’ve created a new gift with purpose: the Revitalising Hair & Pillow Mist, available only through participating salons with [local activation details].
MeettheRevitalisingHair&PillowMist
Meet
the
Revitalising
Hair
&
Pillow
Mist
Hydrating and softening, the Revitalising Hair & Pillow Mist delivers essential moisture to the hair, keeping it soft and smooth. The lightweight formula can be applied multiple times without weighing hair down, and leaves a forest-inspired scent that lasts until morning.
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OURHEROINGREDIENT
OUR
HERO
INGREDIENT
RegenerativeOrganicRedCloverExtract
Regenerative
Organic
Red
Clover
Extract
The Revitalising Hair & Pillow Mist has been developed using Regenerative Organic Red Clover Extract, grown at the Davines Village in Parma, Italy, according to regenerative organic principles. As a perennial plant it provides permanent ground cover and, thanks to its deep root system, sequesters CO2 into the soil, which supports decarbonisation and nourishes the soil.
Red clover also contains polysaccharides, which have moisturising and conditioning properties, helping to hydrate the hair, improving overall texture and appearance.