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      Davines’ most iconic line, Essential Haircare, has evolved. Through tireless scientific research, formulas provide enhanced professional performance, with active ingredients sourced from Regenerative Organic Certified™ farms.

      Discover more
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      Every year, we release a Sustainability Report to illustrate our goals and achievements over the past year. Read our 2022/23 Sustainability Report.

      Discover more
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    Skip to main content
    Davines Professional
      • About us
        • Who we are
          • Visit Davines Village
          • Our story
          • Our values
          • Our expertise
          • New Tagline: For a Good Life
        • Loyalty & Rewards
          • Sustainable Beauty Partner Program
        • Essential Haircare Evolution

          Davines’ most iconic line, Essential Haircare, has evolved. Through tireless scientific research, formulas provide enhanced professional performance, with active ingredients sourced from Regenerative Organic Certified™ farms.

          Discover more
        • Sustainability Report

          Every year, we release a Sustainability Report to illustrate our goals and achievements over the past year. Read our 2022/23 Sustainability Report.

          Discover more
      • Articles
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      1% For The Planet
      © 2024 Davines S.p.A. - P.I. 00692360340 – R.E.A. PR 156502
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      Meet
      5
      New
      Essentials:
      Tested
      and
      Loved
      by
      our
      Davines
      Professional
      Community

      These aren’t just products. They’re proof that exceptional professional results and an unwavering commitment to sustainability don’t just coexist, they push each other further.
      We sat down to break down exactly how our trusted community gets the most out of their favorite Essential Haircare products.
      Here’s what they had to say.

      Innovation,
      from
      the
      Ground
      Up

      Through tireless scientific research, the evolved formulas within Essential Haircare provide enhanced professional performance, with active ingredients sourced from Regenerative Organic Certified™ farms. Cultivated with dedication by artisanal producers all over the world, each farmer has a unique connection to the product, with their name and origin featured on the label. Elevated packaging brings increased bio-circularity to the forefront and a reduced environmental footprint.

      Read More

      MELU/
      serum

      “MELU/ serum is such a beautiful leave-in serum for split ends and fragile hair. I love using it on wet hair before blow drying because it smooths and protects while keeping the hair soft and moveable. One of my favorite pro tips is using it on dry hair overnight as a split end treatment. It never feels heavy or oily, and clients wake up with softer, healthier feeling ends. I truly think this is going to become a magic product for so many people.”

      • Katrina Caccavelli, Davines Educator, @katrina_colors

      The Love Club Hair Studio, MA

      LOVE
      SMOOTHING/
      lightweight
      milk

      “I have used this smoothing milk personally on myself. It is absolutely amazing. I have very fine slightly wavy/frizzy hair, and this did not weigh it down at all and provided an amazing smooth finish.”

      • Jodie, Davines Educator, @Jalamy

      Gloria and Company, MA

      NOUNOU/
      oil

      “I love NOUNOU/ oil for almost everyone in the salon. I recommend it for clients who have an extensive color history as well as signs of breakage and dryness from chemical processes. I mostly enjoy applying it to damp hair before blow drying, and sometimes use it as a finishing product by applying a drop to dry hair. I also really love it as a prep oil for very curly or oily hair.”

      • Mateo Wood, Educator, @mateowiththecurls

      Verbena, The Salon, AZ

      SOLU/
      sea
      salt
      scrub

      "SOLU/ sea salt scrub is my favorite deep cleanser year round but especially in the summer months when I’m more active outdoors. It leaves my hair and scalp feeling super clean and refreshed. The sea salt gives my hair a natural beachy texture which is ideal for an air-dried style in the summer!”

      -Lauren Knox, Davines Educator, @trimsalompa

      Trim Salon, PA

      DEDE/
      leave-in
      conditioner

      “DEDE/ leave-in conditioner is one of my favorites because it’s so lightweight while still delivering softness, shine, and heat protection. It’s perfect for anyone who doesn’t enjoy the feel of a traditional cream conditioner but still wants healthy, hydrated hair. Beyond the performance, I love knowing that the Regenerative Organic Certified white hibiscus comes from a women’s cooperative in Burkina Faso, supporting both the local community and a more sustainable future. Products that care for both people and the planet always feel a little extra special.”

      -Sunny Brewer, Davines Technical Educator, @sunnydavines

      Learn
      more
      about
      Essential
      Haircare's
      New
      Additions

      Read More

      BECOME
      A
      DAVINES
      SALON

      Find out more